Case Study: Little Jockey

Client Overview:

• Client Name: Little Jockey
• Industry: Hospitality (Restaurant)
• Website: littlejockey.co.uk

Overview: Little Jockey (formally The Little Mill) is a quaint, homely pub nestled in the picturesque village of Little Mill, offering a cacophony of comfort foods focusing on locally sourced ingredients. Their cosy ambience and indulgent menu make them a favourite spot among locals and tourists. Among their most endearing features is a charming fireplace, creating the perfect atmosphere for dining and socialising, with a tranquil beer garden providing a serene escape for those who want to relax and unwind.

Objectives:

• Enhance Little Jockey's new online presence and visibility after rebrand.
• Increase direct bookings through the website.
• Showcase the restaurant's menu, location, and ambience effectively.
• Enable seamless integration with third-party booking systems.

The Uddr Solution:

Website Design and Structure:

Uddr has created a visually appealing website for Little Jockey, which presents information in three distinct sections, making it easy for visitors to navigate. The design incorporates the brand's key selling points in a clean, uncluttered layout, eliminating confusion and overwhelming visuals. This well-planned arrangement ensures that the website accurately reflects the essence of Little Jockey and enhances user engagement through its simplicity and elegance.

• Responsive Design: Uddr designed a responsive website for Little Jockey, ensuring a seamless experience across various devices and screen sizes.
• User-Friendly Navigation: The website features intuitive navigation, making it easy for visitors to explore different sections, including the menu, location, and gallery.
• Menu Showcase: The menu section is prominently displayed, allowing visitors to browse the restaurant's offerings easily. Enticing descriptions and vivid imagery accompany each dish.
• Integration with Google Maps: At the bottom of the landing page, Uddr incorporated a Google Maps widget, enabling visitors to locate the restaurant effortlessly.
• Gallery Display: The gallery showcases captivating images of the restaurant's interior, dishes, and ambience, giving visitors a glimpse of what to expect.
• Integration Capability: The website seamlessly integrates with third-party booking systems, streamlining the reservation process for customers. Additionally, Uddr is working on implementing direct booking functionality on the platform, further simplifying the booking process for both the restaurant and its patrons.

Results:

• Increased Visibility: Through Uddr's optimisation strategies, Little Jockey's online visibility has significantly improved, attracting more traffic to the website.
• Boost in Bookings: Implementing user-friendly features, such as the menu showcase and integrated booking systems, has resulted in a notable increase in direct bookings through the website.
• Enhanced User Experience: Site visitors enjoy a seamless and intuitive browsing experience, with easy access to essential information, leading to increased engagement.
• Future Prospects: With plans to introduce direct booking functionality on Uddr's platform, Little Jockey is poised to streamline its reservation process further and enhance customer convenience.
• The Little Jockey received 6 bookings via the website the within 48hrs of going live

The collaboration between Little Jockey and Uddr has led to a transformative enhancement of the restaurant's digital footprint. The new website not only elevates the brand's online presence but also simplifies the booking process, encouraging more direct customer interactions and engagements. As Little Jockey continues to evolve its online offerings with the imminent introduction of direct bookings on Uddr's platform, it stands to optimise its service delivery and customer satisfaction further, ensuring sustained growth and success in a competitive market. To explore the completed website, visit littlejockey.co.uk. 

‍